Senior Digital Designer
John Masulonis.

15+ years designing web and UI-driven experiences across sports technology, enterprise platforms, and marketing ecosystems.

15+
Years
13
Companies
4
States
Skills & Tools
UI Design Design Systems Web Design Graphic Design Brand Identity Typography Responsive Design UX Collaboration Agile Email Design Illustration Adobe Creative Suite Figma Sketch VS Code
About

What I Bring to the Table

01
Design Foundation
Strong visual design roots in typography, illustration, brand identity, and layout across print and digital media.
02
Systems Thinker
Hands-on experience with design systems at IBM Carbon, SIDEARM, and multiple in-house brand platforms.
03
Team Collaborator
Thrives in agile environments alongside developers, strategists, UX leads, and marketing teams.
The Art Institute of Fort Lauderdale
Bachelor of Arts in Graphic Design — Fall 2005
★ Nominated for Best Digital Portfolio
Work History

13 Roles. 15+ Years.

2007 – 2026 · Raleigh, Charlotte, San Jose, Fort Lauderdale & beyond
Use Case 01
SIDEARM Sports
Remote Web Designer
  • Designed collegiate athletics websites using a shared platform design system, adapting UI components to each school's brand.
  • Collaborated with UX, product, and dev teams to deliver consistent experiences across multiple programs.
2022–26
Collegiate Athletics
Platform design system · Multi-school brand adaptation
Syracuse, NY · Remote
2021–22
Carbon Design System
IBM's enterprise design language · UI toolkits & component libraries
Raleigh, NC
Use Case 02
IBM
Visual Designer
  • Blue Studio team member bringing consumer-facing web and product pages to life with typography, illustration, and photography.
  • Contributed to the Carbon design system and UI toolkits.
Use Case 03
Cisco Systems
Remote Digital Designer
  • Collaborated with 30+ team members across IA and Front-End Development to design Cisco web pages.
  • Created HTML5 banners, icons, network diagrams, and infographics for organic and paid social.
2020
30+ Team Members
Cross-functional collaboration across IA, UX, and front-end
San Jose, CA · Remote
2019–20
5-Month Rebrand
Full corporate identity across print, digital & experiential
Charlotte, NC · Remote
Use Case 04
Equitable Financial
Remote Graphic Designer
  • Led design for a major corporate rebrand launching in a 5-month window.
  • Created print, digital, and experiential collateral — email, OLA, brochures, trade show materials.
Use Case 05
TriMark Digital
Senior Designer
  • Designed creative for clients including Golf Pride, Glass Depot, and Revels Turf and Tractor.
  • Collaborated with a team of 12 designers and strategists.
2018–19
12-Person Team
Agency work across multiple client brands and industries
Raleigh, NC
2018
Red Hat Summit
Marketing production for one of open source's biggest annual events
Raleigh, NC
Use Case 06
Red Hat
Graphic Designer
  • 4-person agile marketing production team producing graphics for the Red Hat portfolio.
  • Key contributor for the 2018 Red Hat Summit campaign.
Use Case 07
McConnell Golf
Graphic Designer
  • Managed newsletters and HTML email campaigns for 13 championship golf courses across the Carolinas and Tennessee.
2017
13 Courses
Championship golf across NC, SC, and Tennessee
Raleigh, NC
2016–17
Retail · Digital · B2B
Multi-channel design across three distinct marketing divisions
Raleigh, NC
Use Case 08
Advance Auto Parts
Digital Designer
  • Designed for the evolving brand across retail, digital, and B2B marketing channels.
  • Produced mobile HTML emails, campaign graphics, and advertising collateral.
Use Case 09
Performance Bike
Email Graphic Designer
  • Designed and optimized mobile emails supporting brand campaigns, nurture programs, and product launches.
2015
Mobile-First Email
Responsive HTML email design for ecommerce campaigns
Chapel Hill, NC
2013–15
Weekly Campaigns
Concept to HTML/CSS — ecommerce at scale
Raleigh, NC
Use Case 10
Global Value Commerce
Email Graphic Designer
  • Orchestrated weekly ecommerce marketing campaigns from concept through HTML/CSS implementation.
Use Case 11
Jerry's Artarama
Graphic Designer
  • Designed promotional catalogs, marketing collateral, and presented a full rebrand for the Jerry's Artarama brand.
2011–13
Full Rebrand
End-to-end brand identity for a national art supply retailer
Raleigh, NC
2010–11
Agile Production
Fast-paced campaign design in close dev collaboration
Raleigh, NC
Use Case 12
Laser Image Printing
Graphic Designer
  • Designed mobile emails and campaign materials alongside developers and marketing teams in an agile environment.
Use Case 13
Lipof & McGee Advertising
Graphic Designer
  • Developed creative for Warren Henry Automotive, Pet Supermarket, and Flanigan's Restaurants.
  • Produced brand campaign for the NHL Florida Panthers' 2007–08 season.
2007–10
NHL Florida Panthers
Brand campaign for the 2007–08 hockey season
Plantation, FL